Last week, John Geiger (@johngeigerco) became the first designer to launch a fashion collaboration with EA Sports Madden NFL 21, bringing Geiger’s premium lifestyle apparel and footwear in-game to the all-new mode, The Yard. This week, John Geiger is excited to reveal the official footwear release as part of this E-Games partnership – the “Volt/Hyper Green” 002 High – available to purchase this Friday October 2 at 12pm EDT.
This official footwear collaboration will give fans the opportunity to outfit themselves in real life. Growing up as an avid Madden NFL gamer, Geiger saw limited options to change characters’ uniforms and as the game evolved into developing more options, Geiger envisioned a world where in-game apparel could meet reality.
Featuring an upper in the “Volt” colorway with a matching “Hyper Green” sole, all orders of the “Volt/Hyper Green” 002 High sneaker will come with two laces — the JG standard white and black patterned laces and All Volt laces. This drop marks the first time Geiger will release the Volt/Hyper Green colorway in the 002 High model, and with the first 50 orders, eager supporters will be treated to a free copy of Madden NFL 21, The Yard in either Xbox or PS4 format.
The John Geiger “Volt/Hyper Green” 002 High retails at $350.00 USD and will be available on October 2, 2020, 12pm EDT at www.johngeigerco.com.